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Clarity editing Proofreading

The cat sat on the mat

“The cat sat on the mat” is a simple declarative sentence. Six words of one syllable. It’s not very impressive, is it? If you write stuff like that, your readers aren’t going to say, “What an impressive writer.” So let’s see how we might jazz it up and maybe unearth some techniques that will help us sound clever.

Categories
Editorial style guide Proofreading Rules

Don’t waste time and money on proofreading

In my experience, proofreading is often misunderstood. It’s perceived by some as a magical process by which an un-fact-checked, poorly structured first draft can be transformed into a literary masterpiece in a couple of hours.