Clifford & CoWhat’s the world’s number one language? It’s not English – at least, not if you count only native speakers. By that definition, English is third in the league table. Mandarin is first, by a long way. Then Spanish. And then English, then Hindi.
But it’s a different picture when you count those who use English as a second language.
I wrote an article about grammar pedantry a little while ago and a gentleman among the commenters took me to task for starting my sentences with conjunctions. And I think he may have meant it seriously. But maybe he was joking.
Some people have strong views on what grammar rules you must abide by. Others say it doesn’t matter as long as you make yourself understood. For my part, I like things to be correct and clear; and I think we do well to agree to observe some rules or conventions. But there are some ‘rules’ that exist for, frankly, no good reason…
An editorial style guide helps you tame the chaos of English – making it easier for writers to stay consistent, saving time on edits, and keeping readers engaged.
English may be flexible and forgiving, but without clear rules even the most skilled writers can get tripped up by its quirks. An editorial style guide provides the structure you need to avoid missteps and make sure your organisation’s writing is correct, consistent, and credible.
I’m an extreme case. I boycotted the frozen peas of a well-known retailer because the label read “PETIT POIS”.
zero, zeros, zeroes
The plural of zero is zeros, as in a big number with a lot of zeros. There is also such a word as zeroes. Zeroes with an e is a verb, as in when someone zeroes in on something or resets an instrument or counter to zero.